HGreg.com is set to expand its efforts to find new cars. The car dealership group will double its advertising efforts, starting September 7, to give out quick cash for cars to expand the fleet of pre-owned vehicles it plans to sell this fall and winter. The campaign, first tested in late July and August, will roll-out through the company’s social media and websites, digital advertisements, in-store and select radio stations.
“We’ve overhauled the process so that it is fast and simple,” says John Hairabedian, president of HGreg.com. “If anyone has a car they’d like to get rid of, fast, then I encourage them to visit our clean and secure locations, or our website. HGreg.com associates are ready and trained to change roles – from sales specialists to friendly buyers. Part of our mission has always been to revolutionize the industry so you can be sure we’re ready to make this change, and do it well.”
All HGreg.com locations, including its new car dealerships and HGreg Lux locations, are offering free appraisals in just 15 minutes. Customers who are happy with the price can leave their car and collect their cash same day. Those who wish to leave with a new vehicle can earn extra cash to go toward their purchase.
“There’s a huge feeling of freedom to know that you can buy and sell your car fast and without complications,” says Hairabedian.
To learn more about the campaign, visit HGreg.com or watch the campaign’s web spot on YouTube.